@misc{oai:sucra.repo.nii.ac.jp:00010481, author = {長岡, 宏樹}, month = {}, note = {This study aims at clarifying the relationship between spatial features of billboard and cognitive system of visual elements. Visual impact of billboards along the road should be controlled in order to improve the quality of visual environment. In addition, the acquisition of necessary information should be considered at proper level. The impact of visual elements influences the cognition storage of visual elements and it could be quantified by measuring the strength of memory storage. Work was carried out using two separate experiments. Strength of memory was evaluated by checking the memory of individual billboards. Strength of perception was evaluated by checking the understanding of total number billboards existed in the setting. In the first part, effect on instantaneous cognition, was evaluated using Tachistoscope. According to the outcomes, visual distance and spacing of billboards had a significant influence on the number of memorized billboards, while the influence of arrangement pattern and background was not significant. The second experiment, carried out using CG generated animations was aimed at evaluating the cognition related to dynamic exposure (driving through environment). Results revealed that spacing and shape of billboards to have a significant influence both on the memory of individual billboards and on understanding of total number of billboards., 指導教員: 埼玉大学大学院理工学研究科教授 窪田陽一, text, application/pdf}, title = {情報認知量に着目した屋外広告物の視覚特性分析}, year = {2008}, yomi = {ナガオカ, ヒロキ} }