{"created":"2023-05-15T15:27:57.286445+00:00","id":16969,"links":{},"metadata":{"_buckets":{"deposit":"63df7256-a8ab-4e20-8f53-8ec34b4582cc"},"_deposit":{"created_by":3,"id":"16969","owners":[3],"pid":{"revision_id":0,"type":"depid","value":"16969"},"status":"published"},"_oai":{"id":"oai:sucra.repo.nii.ac.jp:00016969","sets":["85:358:391"]},"author_link":["18226","27752"],"item_120_alternative_title_1":{"attribute_name":"タイトル（別言語）","attribute_value_mlt":[{"subitem_alternative_title":"The Structure of Competition among the Electrical Retailers : Focusing on Euronics, Dixons and Media-Saturn"}]},"item_120_biblio_info_8":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2012","bibliographicIssueDateType":"Issued"},"bibliographicPageEnd":"43","bibliographicPageStart":"15","bibliographicVolumeNumber":"137","bibliographic_titles":[{"bibliographic_title":"社会科学論集"},{"bibliographic_title":"SHAKAIKAGAKU－RONSHU (The Social Science Review)","bibliographic_titleLang":"en"}]}]},"item_120_date_31":{"attribute_name":"作成日","attribute_value_mlt":[{"subitem_date_issued_datetime":"2013-01-24","subitem_date_issued_type":"Created"}]},"item_120_description_19":{"attribute_name":"概要","attribute_value_mlt":[{"subitem_description":"This paper explores aspects of competition in European markets focusing on strategies by Euronics, Dixons and Media-Saturn.\nEuronics is a buying group in Europe, which has steadily increased its turnover despite recent sluggish conditions in economy. This buying group has advantages in Eastern Europe, the three Baltic States and some countries in Central Europe, where only a short period of time has passed since these countries joined the market system and market size is relatively small. Before corporate chain competitors decided to enter these countries, the buying group was able to grasp these markets. In addition, the buying group has been resilient especially in Southern Europe. The existence of entrepreneurs as domestic retailers, who should be the key to the organisation of the buying group, is a feature in the structure of competition in the European market.\nDixons now faces difficulties with deficit in profit after tax. It launched the “Renewal and Transformation” plan, which is composed of four factors: focus on the customer, transformation of the stores, focus on winning position, winning the internet and reducing costs. As a result of restructuring of its international networks, Dixons has come to have four major segments: UK and Ireland, Nordics, other international and pure play e-commerce. The segment of other international, which included Italy, still recorded deficit, so more restructuring may be necessary. The problems in Dixons were caused by difficulties in getting the existing networks into the black due to fragmented management. Dixons also had to tackle the problem to transform the historically small-sized stores in city centres into large-sized stores. In the case of Japan, this transformation was brought about by the process that small-sized keiretsu retailers were undermined by independent large-sized retailers, while Dixons had to embody this process within one company. The general expansion of internet based retailing has put pressure on the store network of Dixons particularly in its main market the the UK.\nMedia-Saturn was, in contrast, born as large-sized stores. The organisation structure, in which each store director has 10％ share of the store and 10％ dividend of profit, has been supportive to making each store profitable. The decentralised management system has given each store director complete autonomy in store operations; he or she can decide independently anything from hiring of employees, employee pay, procurements and assortments of goods to be sold, to local advertising campaigns, although the decisions concerning the development of the store networks are made by the central office in Germany. This decentralised arrangement has enabled the store directors to make store operations fit to the local conditions.\nA common feature in Euronics and Media-Saturn is to respect entrepreneurship on the level of store operations, based on scale of economy on the level of buying and the management system. This structure may be suitable to culturally and historically diverse European markets.","subitem_description_type":"Other"}]},"item_120_description_20":{"attribute_name":"目次","attribute_value_mlt":[{"subitem_description":"1. はじめに\n2. 仕入れグループによる小売ネットワークの展開\n   ―ユーロニクスの小売マーケティングを中心に―\n3. ディクソンズのヨーロッパ国際化戦略とその隘路\n4. メディア=ザトゥーンの分権的国際化戦略\n5. おわりに","subitem_description_type":"Other"}]},"item_120_description_29":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"subitem_description":"text","subitem_description_type":"Other"}]},"item_120_description_30":{"attribute_name":"フォーマット","attribute_value_mlt":[{"subitem_description":"application/pdf","subitem_description_type":"Other"}]},"item_120_identifier_registration":{"attribute_name":"ID登録","attribute_value_mlt":[{"subitem_identifier_reg_text":"10.24561/00016963","subitem_identifier_reg_type":"JaLC"}]},"item_120_publisher_11":{"attribute_name":"出版者名","attribute_value_mlt":[{"subitem_publisher":"埼玉大学経済学会"}]},"item_120_publisher_12":{"attribute_name":"出版者名（別言語）","attribute_value_mlt":[{"subitem_publisher":"The Economics Society of Saitama University"}]},"item_120_source_id_14":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"05597056","subitem_source_identifier_type":"ISSN"}]},"item_120_text_27":{"attribute_name":"版","attribute_value_mlt":[{"subitem_text_value":"[出版社版]"}]},"item_120_text_3":{"attribute_name":"著者 ローマ字","attribute_value_mlt":[{"subitem_text_value":"USUI, Kazuo"},{"subitem_text_value":"DAWSON, John"}]},"item_120_text_32":{"attribute_name":"アイテムID","attribute_value_mlt":[{"subitem_text_value":"KY-AN00109186-137-02"}]},"item_120_text_4":{"attribute_name":"著者 所属","attribute_value_mlt":[{"subitem_text_value":"埼玉大学経済学部・エディンバラ大学客員教授"},{"subitem_text_value":"エディンバラ大学名誉教授"}]},"item_120_text_5":{"attribute_name":"著者 所属(別言語)","attribute_value_mlt":[{"subitem_text_value":"Faculty of Economics, Saitama University"}]},"item_120_text_9":{"attribute_name":"年月次","attribute_value_mlt":[{"subitem_text_value":"2012-11"}]},"item_120_version_type_28":{"attribute_name":"著者版フラグ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"薄井, 和夫"},{"creatorName":"ウスイ, カズオ","creatorNameLang":"ja-Kana"}],"nameIdentifiers":[{}]},{"creatorNames":[{"creatorName":"ドーソン, ジョン"},{"creatorName":"ドーソン, ジョン","creatorNameLang":"ja-Kana"}],"nameIdentifiers":[{}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2018-01-24"}],"displaytype":"detail","filename":"KY-AN00109186-137-02.pdf","filesize":[{"value":"4.0 MB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"KY-AN00109186-137-02.pdf","url":"https://sucra.repo.nii.ac.jp/record/16969/files/KY-AN00109186-137-02.pdf"},"version_id":"d8815dd8-8230-4484-8d94-e90e14815865"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"Retail marketing","subitem_subject_scheme":"Other"},{"subitem_subject":"Europe","subitem_subject_scheme":"Other"},{"subitem_subject":"Electrical retailers","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"ヨーロッパ家電小売業の競争構造 : ユーロニクス, ディクソンズ, メディア=ザトゥーンの国際化戦略《論文》","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"ヨーロッパ家電小売業の競争構造 : ユーロニクス, ディクソンズ, メディア=ザトゥーンの国際化戦略《論文》"}]},"item_type_id":"120","owner":"3","path":["391"],"pubdate":{"attribute_name":"公開日","attribute_value":"2013-01-24"},"publish_date":"2013-01-24","publish_status":"0","recid":"16969","relation_version_is_last":true,"title":["ヨーロッパ家電小売業の競争構造 : ユーロニクス, ディクソンズ, メディア=ザトゥーンの国際化戦略《論文》"],"weko_creator_id":"3","weko_shared_id":-1},"updated":"2023-05-15T18:33:54.553635+00:00"}