{"created":"2023-05-15T15:28:56.294873+00:00","id":18328,"links":{},"metadata":{"_buckets":{"deposit":"1c68ec6a-615f-477c-94db-dcc56e06fd75"},"_deposit":{"created_by":3,"id":"18328","owners":[3],"pid":{"revision_id":0,"type":"depid","value":"18328"},"status":"published"},"_oai":{"id":"oai:sucra.repo.nii.ac.jp:00018328","sets":["85:358:911"]},"author_link":["29364"],"item_120_alternative_title_1":{"attribute_name":"タイトル（別言語）","attribute_value_mlt":[{"subitem_alternative_title":"A Historical Study of Marketing Thought in Japan : Focusing on Dr. Yukio Oizumi"}]},"item_120_biblio_info_8":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2018","bibliographicIssueDateType":"Issued"},"bibliographicPageEnd":"13","bibliographicPageStart":"1","bibliographicVolumeNumber":"154","bibliographic_titles":[{"bibliographic_title":"社会科学論集"},{"bibliographic_title":"SHAKAIKAGAKU－RONSHU (The Social Science Review)","bibliographic_titleLang":"en"}]}]},"item_120_date_31":{"attribute_name":"作成日","attribute_value_mlt":[{"subitem_date_issued_datetime":"2018-07-24","subitem_date_issued_type":"Created"}]},"item_120_description_19":{"attribute_name":"概要","attribute_value_mlt":[{"subitem_description":"This paper explores the birth and development of marketing theory, especially with regard to the theory of Yukio Oizumi. Professor Oizumi (1901-1979) published many books on commercial science: Commerce Principles Lecture (1931), Commercial Essence Theory (1942), and The Essence of Economic Life (1951). Oizumi’s approach is to view commerce in terms of functioning theory.\nCommerce is part of a human society's life, and it changes with time. However, what changes is the expression of commerce; there are elements which remain unchanged. The essence of commerce refers to this unchanging element.\nThis essence can be said to be the conforming of supply and demand in overall economic relations. This is a function of commerce. The emphasis in this function is that jobs function not merely as activities, they play a role in creating the whole.\nFinally, among the so-called classical distribution theories of Shikamatsu Mukai (business organization and management theory - 1928), Kichihiko Taniguchi (the social transfer of goods theory - 1931), and Keitaro Fukuda (trading company theory - 1931) but overlapping with them, we can find Oizumi’s theoretical position. Oizumi’s theory seems not to differ so much from these theories of Mukai, Taniguchi, Fukuda, but it has not been sufficiently evaluated since World War II.","subitem_description_type":"Other"}]},"item_120_description_20":{"attribute_name":"目次","attribute_value_mlt":[{"subitem_description":"１．はじめに（大泉行雄研究）\n２．『商業本質論』（1942年）\n３．商業学と経済政策学研究のはざま\n４．おわりに","subitem_description_type":"Other"}]},"item_120_description_29":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"subitem_description":"text","subitem_description_type":"Other"}]},"item_120_description_30":{"attribute_name":"フォーマット","attribute_value_mlt":[{"subitem_description":"application/pdf","subitem_description_type":"Other"}]},"item_120_identifier_registration":{"attribute_name":"ID登録","attribute_value_mlt":[{"subitem_identifier_reg_text":"10.24561/00018317","subitem_identifier_reg_type":"JaLC"}]},"item_120_publisher_11":{"attribute_name":"出版者名","attribute_value_mlt":[{"subitem_publisher":"埼玉大学経済学会"}]},"item_120_publisher_12":{"attribute_name":"出版者名（別言語）","attribute_value_mlt":[{"subitem_publisher":"The Economics Society of Saitama University"}]},"item_120_source_id_14":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"05597056","subitem_source_identifier_type":"ISSN"}]},"item_120_text_27":{"attribute_name":"版","attribute_value_mlt":[{"subitem_text_value":"[出版社版]"}]},"item_120_text_3":{"attribute_name":"著者 ローマ字","attribute_value_mlt":[{"subitem_text_value":"KOHARA, Hiroshi"}]},"item_120_text_32":{"attribute_name":"アイテムID","attribute_value_mlt":[{"subitem_text_value":"KY-AN00109186-154-04"}]},"item_120_text_4":{"attribute_name":"著者 所属","attribute_value_mlt":[{"subitem_text_value":"拓殖大学名誉教授"}]},"item_120_text_9":{"attribute_name":"年月次","attribute_value_mlt":[{"subitem_text_value":"2018-6"}]},"item_120_version_type_28":{"attribute_name":"著者版フラグ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"小原, 博"},{"creatorName":"コハラ, ヒロシ","creatorNameLang":"ja-Kana"}],"nameIdentifiers":[{}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2018-07-23"}],"displaytype":"detail","filename":"KY-AN00109186-154-04.pdf","filesize":[{"value":"1.8 MB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"KY-AN00109186-154-04.pdf","url":"https://sucra.repo.nii.ac.jp/record/18328/files/KY-AN00109186-154-04.pdf"},"version_id":"d147280e-d31e-4cc8-b445-d8710d6fd348"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"marketing thought","subitem_subject_scheme":"Other"},{"subitem_subject":"science of commerce","subitem_subject_scheme":"Other"},{"subitem_subject":"commercial function","subitem_subject_scheme":"Other"},{"subitem_subject":"distribution theory","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"日本マーケティング学説史考 : 大泉行雄・商業の本質への根源的学究者《特別寄稿》","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"日本マーケティング学説史考 : 大泉行雄・商業の本質への根源的学究者《特別寄稿》"}]},"item_type_id":"120","owner":"3","path":["911"],"pubdate":{"attribute_name":"公開日","attribute_value":"2018-07-23"},"publish_date":"2018-07-23","publish_status":"0","recid":"18328","relation_version_is_last":true,"title":["日本マーケティング学説史考 : 大泉行雄・商業の本質への根源的学究者《特別寄稿》"],"weko_creator_id":"3","weko_shared_id":3},"updated":"2023-05-15T18:29:36.010828+00:00"}